https://www.felixchang.org/blog daily 0.75 2021-03-16 https://www.felixchang.org/blog/artem-bfdhw monthly 0.5 2019-08-22 https://images.squarespace-cdn.com/content/v1/5cfc0197cd000900016c6cc2/1565725469887-0D1JXGSBXHU80CMTCMW8/artem.jpg Blog - Case Study: ARTEM https://www.felixchang.org/blog/marta-f96br monthly 0.5 2019-08-22 https://images.squarespace-cdn.com/content/v1/5cfc0197cd000900016c6cc2/1565725772214-SCS0HSBRA8S4YX4U5C3I/marta.jpg Blog - Case Study: Marta https://www.felixchang.org/blog/circle-cplmf monthly 0.5 2019-08-22 https://images.squarespace-cdn.com/content/v1/5cfc0197cd000900016c6cc2/1565725946985-0G0IDNN3P4N52PF2QPB2/circle.jpg Blog - Case Study: Circle https://www.felixchang.org/about daily 1.0 2025-07-14 https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624582792742-WMYH9KWQXKOTEXCOHS3A/VR.png About - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/35843b74-6974-46be-a8bc-12ade57df68c/disco.jpeg About - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624581561149-FSRG08L8RS0VSQIHXDRV/facilitation.png About - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.felixchang.org/ihme daily 0.75 2021-07-22 https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624346331561-ERD46296XGKT6WO5FM57/Strategize.jpg IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1625031194641-C2JOEX1Z96K835X1MHQA/analyticspng.png IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1615941441079-RNC68TRWWJUR31MMV1AN/existing+product.png IHME Overview IHME is a leading health institute, equipping health policymakers, program teams, and analysts around the world with data and projections on health challenges ranging from COVID-19 to stunting. While aggregate data at a national level is important, it can mask important regional and local trends. For instance, although a country may have low prevalence rates of HIV overall, specific cities or villages within the country may have high rates. IHME launched the Local Burden of Disease (LBD) data platform, and a supporting engagement team, to help health officials and decision-makers in different countries consider data at a local rather than regional level. By doing so, they can invest resources, create appropriate health policies, and deliver targeted health programs and interventions where they are most needed. Program Goals IHME had launched the Local Burden of Disease data platform, but it was not widely used. My team sought to: Understand data decision-making workflows: How do health officials currently use local health data and what challenges do they face? Envision the future of LBD: How can LBD evolve to increase its impact? Increase engagement and data sharing: How can LBD better integrate with health decision-making workflows and the health data strategies of countries and institutions? https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624346066685-0HXGOHPEBIZYWUOQKOIV/Research.JPG IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1616200228484-1GLR5OK6V4QW8447YUI1/barriers%2Bmapping.jpg IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624346957013-1TF879BF1WWN2NT5BNZN/test.png IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1616199707863-QE9ZWR424JW693N9GT9G/sacrificial%2Bconcepts.jpg IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1616199784155-Z7KWA7UO7J57MMY0EOEB/immerse.JPG IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1616191524180-BUERPF7XPR7XNE2KRX6J/decision%2Bjourney.jpg IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1615940451386-4KMO0D40E39HJ84O0O0L/shelves.jpg IHME - “We have a lot of fancy reports sitting on the shelf - but they are not translated into action.” All of the data analysts we met with found the local health data on LBD to be extremely useful. However, their shared challenge was communicating health data in a way that compelled health officials and decision-makers, who often have many competing priorities, to take appropriate action. https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1615941019695-J73PM98DG18MQXHG9TXX/insights.png IHME - We identified several key insights and pain points throughout the health decision-making journey. Through our research, we learned not only about how the LBD data platform could be improved, but also how data is used to create more appropriate and effective health policies and programs. Due to confidentiality, I can’t share much online, but happy to chat more in person or on a call! https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1615940761096-X7PQCD0691UTP1GADEN6/data.jpg IHME - “The accuracy of data is a sticky topic. We all know it’s not accurate, but it’s the only thing available.” When collecting and analyzing data, the analysts we interviewed were often skeptical of data platforms and the validity of presented data. https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1615925344019-WT2G161BNQ12SYN7OPZW/Opportunity+Framework.png IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1615925383171-UKGXLZWTOFTLRLHENFYO/Design+Vision+Roadmap.png IHME https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1625036119038-B5D9S7L02TUNQAXTJCXK/Uncertainty+Sidebar_labeled.png IHME - Example design solution informed by research Increasing trust and understanding Several analysts we met with expressed uncertainty about how the local data and projections on LBD were modeled and how to interpret the visualizations. To address these concerns, we advised IHME to: Increase transparency by showing the estimated accuracy of models and data sources in context in the visualization. Organize and label visualizations using the names of districts, cities, and neighborhoods. This was more understandable to stakeholders than the previously used geographic coordinates and also aligned with how funding for health programs and services is distributed. As a research participant affirmed, “I need to know how you are capturing your data, how are you analyzing it, and what are the variables of which you’re analyzing your data.” https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1625035279261-T2VD2UQLVNT2PHIV44M1/Detail+Region+Hover+Labeled.png IHME - Influencing stakeholders to take action We learned through research that decision-makers are constantly prioritizing what they perceive to be the most pressing problem. Ranking the top health challenges by location is a way to attract their attention. Presenting comparisons for different health indicators motivates people to take action to address lagging performance, as decision-makers and politicians do not like to be perceived as behind the curve. Validating this design direction, one research participant shared, “Use of comparative data helps identify which areas should be prioritized for intervention, and could be used to identify where to fund certain projects.” https://www.felixchang.org/esight daily 0.75 2021-03-18 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847897715-EWKVJ35VXQ5P9CDGSYVT/image-asset.jpeg eSight https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847896972-M6Z43LS56WX5T1S74A5I/image-asset.jpeg eSight https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847898345-D40VLF9LAM9L2XYZ5A1B/image-asset.jpeg eSight https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847810298-OE2TCASTBRN32929CY0H/image-asset.jpeg eSight https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847810532-JII23ESHYQCQ1ADQIKPQ/image-asset.jpeg eSight https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847810059-DD42TW118D0HPYA5VMXV/image-asset.jpeg eSight https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1616052340919-Y7CSVV5OSL9V9OPHUT35/design+criteria.png eSight https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1616054417060-3Z6I82RYM8FDKJJXI1CE/ideation.jpg eSight https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1616054374595-OXKTA3GVOWGI0U4PY5R2/evaluation.jpg eSight https://www.felixchang.org/world-bank daily 0.75 2021-03-19 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847898345-D40VLF9LAM9L2XYZ5A1B/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847897715-EWKVJ35VXQ5P9CDGSYVT/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1616113070394-YCOWB25HZC7W8AJONJEC/future+vision.png World Bank Overview The World Bank's Health, Nutrition, and Population Global Practice supports countries in designing and implementing health services and interventions with the goals of increasing access to high quality, affordable health care worldwide. The World Bank partnered with Artefact during a 6 month program to determine how to operationalize HCD, so that across all types of health areas, ranging from nutrition to HIV, and countries ranging from Madagascar to Indonesia, how teams could practice HCD so that they could deliver more people-centered services that meet people where they are. This in turn would lead to higher quality services and increased adoption, use, and demand for services. https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847896972-M6Z43LS56WX5T1S74A5I/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847806697-1U8EJDM9SSI9Y3I0LSHY/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847807745-OENCGAE1T9NNB8U99VR6/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847806290-ODCANGKOERMJNMUDLJM1/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847805440-UL2YG21KW3KOU5GXR1CM/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847735174-753S8FB0OUC266PATP1J/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847806290-ODCANGKOERMJNMUDLJM1/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847807745-OENCGAE1T9NNB8U99VR6/image-asset.jpeg World Bank https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847806697-1U8EJDM9SSI9Y3I0LSHY/image-asset.jpeg World Bank https://www.felixchang.org/ibm daily 0.75 2021-06-30 https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624431146069-73KYC9T8S890G1KFX612/personas.png IBM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1625080656618-GCMFNN6W1KW9082L2HIW/alignment.png IBM - Make it stand out Established portfolio-wide research objectives and processes in collaboration with executives and product leaders https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1625081148748-EGW0P3SU9YICW5YHYHUR/eval+example.png IBM - Make it stand out Supported specific generative or evaluative research needs of 6 product teams https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1625079762817-4G84TIANO64MUYSU6WWZ/presenting.png IBM - Make it stand out Conducted, synthesized, and socialized research to inform portfolio-wide product strategy https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1625088238688-ZK2C2OMFVGCNQF2368ZJ/timeline.png IBM - Created structure Co-developed the product portfolio’s strategy and tactics for user research and web instrumentation, up-leveled team members’ research skills, and increased product teams’ focus on addressing the emotions, desires, and challenges of end users across the product portfolio https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1625088963009-IAOIQ0GGIJFCVAS4GQ1T/xforce+screenshot.png IBM - Created value Improved the desirability and usability of products by guiding design teams in translating insights from generative and evaluative research and competitive analysis to implemented products https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1625088473501-LBIHUI90S0Z6KPFTLLHB/impact.png IBM - Created connections Influenced the Security portfolio’s marketing strategy as well as unified standards across IBM’s product portfolios https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624386819896-JGGIBC01R178766EDU3H/Journey+map_scrubbed.png IBM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624384981875-V6Y5OV74OFMU8H84AC4H/image-asset.png IBM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624399670477-LW2IF3D65RMW9N99KUJ3/sketching.png IBM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624400084467-X3ZS6XJ7GJPJHZBGTDHH/after.png IBM - Make it stand out After https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624399643237-OSMTVZS4YF37Q2KK91C7/iteration.png IBM - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624400029621-MU3OB46YMS4XH5IAT482/predictive+old.png IBM - Make it stand out Before https://images.squarespace-cdn.com/content/v1/604fdd303bdb93494e76d537/1624383984399-Z8R5RUTDIET0LDUKM4RU/predictive+old.png IBM - Make it stand out The old Predictive Insights interface